Web Strategy for Everyone

Web Strategy for Everyone This book focuses on the necessary skills of developing and taking care of websites What you need to know to work strategically with your website The introduction reflects the Web s history and how it

  • Title: Web Strategy for Everyone
  • Author: Marcus Österberg
  • ISBN: 9789198342215
  • Page: 322
  • Format: Paperback
  • This book focuses on the necessary skills of developing and taking care of websites What you need to know to work strategically with your website The introduction reflects the Web s history and how it connects to the Web we see today Followed by what ought to be common knowledge on information architecture, such as tagging, metadata, digital asset management, URL strateThis book focuses on the necessary skills of developing and taking care of websites What you need to know to work strategically with your website The introduction reflects the Web s history and how it connects to the Web we see today Followed by what ought to be common knowledge on information architecture, such as tagging, metadata, digital asset management, URL strategy and the like.Obviously, web design strategies are discussed at length, including responsive web design, and how to design to be persuasive Next to last topic on how to optimize the performance of a website and last but certainly not least, the do it yourself section where you can test a variety of quality factors of your site based on usability, search engine optimization, and .

    One thought on “Web Strategy for Everyone”

    1. Utförligt och neutralt om webbstrategiJag har läst Marcus Österbergs bok Web strategy for everyone. Jag är glad att jag gjorde det. Och boken har också varit mycket nyttig i samband med att forma krav inför mitt företags, Palorials kommande webbplats.Det som slog mig allra först var bokens neutralitet, vilket ska tolkas som positivt. Min erfarenhet av facklitteratur och realia kring internet, webb och snarlikt, är att det i nio av tio böcker finns en vokabulär kring att öka antalet b [...]

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